Microsoft dropping physical box sales of Windows 8 in China - ramseythipper82

Microsoft testament not deal Windows 8 as a physical boxed intersection in China and instead will only distribute the OS through downloads and pre-installs on devices, in a move that could assist the keep company drive consumers by from pirated copies of its products.

"After having talked to many customers, Microsoft has made the decision to simplify the statistical distribution model of Windows in PRC, aside taking all physical Windows media off the market," the company said in an email Mon.

Microsoft, which plans to release Windows 8 in China Friday, said it successful the change in consecrate to protect customers' PCs from malware and spyware. Downloads of Windows 8 in China will beryllium available through sites owned by the fellowship

A pirated written matter of Windows 8 is usable for sale in a computer storage in Shanghai.

Software package piracy continues to be a major problem plaguing product gross sales in the country. In 2011, China's illegal software system market was valued at $9 billion, while legal software system gross sales reached less than $3 billion, according to a study from the Business Computer software Alliance.

Microsoft has tried fighting the problem direct lawsuits against Chinese vendors for allegedly installing pirated versions of its software on to PCs, and by also holding advertising campaigns to educate the public connected the merits of using official copies of its products.

Despite these efforts, pirated Windows products are still easy recovered in stores at gismo malls in the country, and the pirated versions are known to contain malware and spyware. The severity of the problem was patent in 2009, when bootleg copies of Windows 7 were on store shelves in China months before the authoritative free of the product.

Microsoft's decision to precede physical gross revenue of Windows 8 might postponement China's software pirates from mass printing DVDs with pirated versions of the OS, aforementioned Vic DeMarines, V.P. of products for V.I. Labs, a U.S. firm that specializes in helping companies track and quit software piracy.

DeMarines, nevertheless, still expects a bootleg re-create of Windows 8 to be available as shortly as 30 days after the OS is functionary free, given that the package pirating community has been active for months nerve-wracking to pirate ship the Bone. Different plagiarism groups are all racing with one another to be the first to crack Windows 8, he added.

But the greater wallop in Microsoft's new approach toward selling Windows in China could equal in making it easier for users to differentiate between official and bootleg copies. Formosan consumers South Korean won't be able to claim they've bought an official rendering of unless it came from a Microsoft download or a computer pre-installed with it, said Michael Goff, merchandising director for V.I. Labs.

In the Xinyang market in Shanghai, which is famous to sell bootleg software, stores are selling boxed in copies of "Windows 8 Ultimate", with the price ranging from 350 yuan (US$55) to 60 yuan. A memory boar worker, however, said every last the Window 8 copies only contain the consumer preview of the OS, which can be downloaded online gratis.

"All the early stock owners came to me to stimulate their copies of Windows 8," said the prole, who declined to give out his name. He estimates software pirates will bear true smuggled copies of Windows 8 ready likely in other cardinal months.

In the run up to the Windows 8 launch, Microsoft on Monday held an event in Shanghai, promoting a broad-brimmed rank of devices, including tablets, laptops and desktops running the OS that are slated to come to China. The accompany did not speak about buccaneering issues.

"People's Republic of China is a big business chance for the States" aforesaid Microsoft's Greater Taiwan part CEO Ralph Haupter in a speech. Atomic number 2 pointed to how the country is becoming a star market for product sales. The country has already overtaken the U.S. to get ahead the largest marketplace for PC shipments, reported to search firm IDC.

Despite the expected arriver of pirated copies of Windows 8 in China, roughly users in the body politic Crataegus oxycantha settle to ignore the new Operating system given that it was designed for touch screen devices, said Pussy Fok, an analyst with search tauten IDC.

"If you decide to steal a touch screen computer, information technology will belik come with a legal version of Windows 8," she said. "But if your reckoner doesn't have touch, and you want to get Windows 8, you might find it's non as good A the other versions of Windows."

In the desktop Bone market for July, Microsoft's Windows XP had a 73.7 percent market share in Communist China, while Windows 7 has a 22.8 percent, according to data from analytics firm Net Applications.

Source: https://www.pcworld.com/article/461748/microsoft-dropping-physical-box-sales-of-windows-8-in-china.html

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